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Kyunki Saas Bhi Kabhi Bahu Thi Today Episode 08 August 2025
One of Indian television’s most iconic shows, Kyunki Saas Bhi Kabhi Bahu Thi, made its highly anticipated return with Season 2 on July 29 on Star Plus—and the response has been nothing short of phenomenal. In its launch week alone, the show amassed an astonishing 1.659 billion minutes of watch time, cementing its legacy as a powerhouse in Indian entertainment.
The revival has not only tapped into deep nostalgia but also resonated strongly with a new generation of viewers. Within just four days, the show attracted 31.1 million viewers on television and reached millions more via streaming platforms. The premiere episode alone drew 15.4 million viewers on Star Plus, making it the highest-rated fiction launch in recent memory. These figures mark it as the biggest-ever GEC (General Entertainment Channel) fiction debut across both TV and digital platforms in India.
The show’s triumphant return reflects the growing demand for daily fiction content on streaming, seamlessly blending traditional television with the evolving digital viewing habits of modern audiences. It underscores a significant shift in how Indian viewers engage with long-form storytelling—bridging generations through a mix of nostalgia and fresh, contemporary narratives.
“The return of Kyunki Saas Bhi Kabhi Bahu Thi proves that powerful storytelling never goes out of style,” said Sumanta Bose, Head of Cluster, Entertainment (Star Plus and Bharat, Bengali, Marathi and Gujarati), JioStar. “We approached this relaunch with a dual vision: to reignite the nostalgia surrounding one of India’s most beloved shows while introducing a modern storyline and immersive viewing experience that connects with today’s audience. The record-breaking numbers across Star Plus affirm the timeless appeal of compelling narratives. This isn’t just a show relaunch—it’s a cultural moment that unites generations, and we’re proud to bring it to millions of homes across platforms.”
Online, the buzz has been just as remarkable. The show generated over 17,300 mentions across social media, with 86% positive sentiment—fueled by emotional nostalgia, fan excitement, and admiration for the returning star cast.
With its powerful second season, Kyunki Saas Bhi Kabhi Bahu Thi has redefined what appointment viewing looks like in the digital age—proving once again that great fiction content has the power to engage, unite, and inspire audiences across generations and platforms.
